Business means relationships. A good way for a business to spread the news of their goods and services is to have use of another businesses goods and services. It’s highly possible for a business to market themselves with the help of another firm, for example, if Ace Parking were to promote their business through posters and flyers with the help of someone from a distinct UK Models company, it brings new content to both businesses. There would be no worries of competition as both businesses are in totally different industries making a win-win scenario.